We First by Simon Mainwaring - Book review at internet Business blog.
We First
How Brands and Consumers Use Social Media to Build a Better World
By: Simon Mainwaring
Published: June 7, 2011
Format: Hardcover, 256 pages
ISBN-10: 0230110266
ISBN-13: 978-0230110267
Publisher: Palgrave Macmillan
"We First is about a new way of looking at capitalism. It seeks to initiate a greater degree of honesty and frankness into our thinking about free market capitalism as the engine that propels
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