Why communicating your sustainability report is a bad idea at internet Business blog. What your report looks like to stakeholdersLast week I was discussing CR communications with a head of sustainability here in London.Which email service, he asked me, would I recommend using to announce the publication of a sustainability report.I was immediately conflicted between commercial objectives and logic."Well" I said, "you could use our competitors who have an email service".However, direct e-shots
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